The Academic Working Group is comprised of members working across academia, universities and research organisations at the forefront of immersive technology R&D. This group spans the UK from the games cluster in Dundee with Abertay University to the various exciting new immersive lab openings in 2022 at the University of Portsmouth with the Centre For Creative and Immersive XR and University of York with the Creative Media Labs at Guildhall. The Immerse UK Awards are supported by this working group and Innovate UK Immersive Technology Network’s advisory board.


Damian Murphy – Chair of Academic Working Group
Professor in Sound and Music Computing

Damian Murphy is Professor in Sound and Music Computing at AudioLab in the Department of Electronic Engineering, University of York, where his research focuses on the development and creative application of immersive audio and virtual acoustic modelling. He is an active sound art...

Fabrizio Galeazzi
Deputy Director, StoryLab Research Institute, Anglia Ruskin University

Fabrizio is Associate Professor in Heritage and Creative Technologies and Deputy Director of the StoryLab Research Institute at Anglia Ruskin University. His research explores the combination of 3D interactive visualisation, immersive technologies (VR, AR, MR) and multimodal sto...

James Bennett
Director of StoryFutures Creative Cluster

Prof. James Bennett is Director of StoryFutures Creative Cluster and Co- Director of StoryFutures Academy and the StoryTrails UnBoxed project. He is Professor of Television and Digital Culture at Royal Holloway, University of London. When he’s not immersed in the future of stor...

Stephen Taylor
Leader of the Analysis, Visualisation and Informatics (AVI) group

I'm a group leader of the Analysis, Visualisation and Informatics (AVI) group at Oxford University working on new ways to analyse and integrate biological research and clinical data. We're developing new ways of visualising massive multi-dimensional data sets using techniques fro...

Sean Taylor
Director of InGAME: Innovation for Games and Media Enterprise, Abertay University

Sean Taylor is a BAFTA-winning producer and director with more than 25-years of experience in the games and interactive entertainment industry. Credits include the Crackdown, Grand Theft Auto, and Moshi Monsters franchies. He is currently Director of InGAME, the UKRI research and...

Neill Campbell
Director, CAMERA

Neill Campbell is Director of CAMERA and a Royal Society Industry Fellow. He works in the Department of Computer Science at the University of Bath as a Reader (Associate Professor) in Computer Vision, Graphics and Machine Learning. Neill also holds an Honorary Associate Professor...

Nadia Danhash
Director, InnovationRCA and AngelClubRCA

Nadia is an investor and business developer who has spent over ten years at the RCA developing enterprise and entrepreneurship programmes and supporting graduate entrepreneurs. After a twenty-year commercial career in the biotechnology sector, Nadia has a cross sectoral focus on...

Mona Bozdog
Designer and Lecturer in Immersive Experience Design

Mona is a designer and Lecturer in Immersive Experience Design at Abertay University where she acts as Programme Co-Lead on the TIGA-accredited BA (Hons) Game Design and Production. She completed her PhD: "Playing with Performance/Performing Play. Creating hybrid experiences at t...

Fridolin Wild
Professor at the Institute of Educational Technology

Fridolin Wild is professor at the Institute of Educational Technology of The Open University, also leading the Performance Augmentation Lab (PAL). Fridolin seeks to close the dissociative gap between abstract knowledge and its practical application, researching radically new form...

Dr Faisal Mushtaq
Professor of Cognitive Science and Director of the Centre for Immersive Technologies

Dr Faisal Mushtaq is Director of the Centre for Immersive Technologies, one of the UK's leading XR research centres, and holds a position as Professor in Cognitive Science at the University of Leeds. With a background in the cognitive neuroscience of learning, he has worked with...

Christopher Brown
Senior Project Manager

Chris supports academics from across the University in driving forwards Immersive Technologies as a major research and teaching priority for the University. Prior to this role, Chris worked in the University’s Contracts & Commercialisation and team specialising in Life scie...

Dr Atif Waraich
Director of the School of Computer Science and Mathematics

Dr Waraich is Director of the School of Computer Science and Mathematics at Liverpool John Moores University (LJMU). Prior to joining LJMU (in June 2017) he was Head of Division of Digital Media and Entertainment technology at Manchester Metropolitan University (MMU) and also Ent...

Dr Alex Attridge
CT RTP Manager

Dr Alex Attridge is a Project Manager for the Digital Validation and Verification theme of WMG's centre for the High Value Manufacturing Catapult. Dr Attridge has over 10 years' experience in automotive R&D, with specific expertise and publications in the fields of immersive desi...


Immersive Lab directory

Immersive Lab Directory
21 October 2022

With the news of many exciting immersive lab openings in recent months, Immerse UK’s Academic Working Group is working with the Immerse UK team to collate an Immersive Lab Directory.


Immerse UK Awards Announcement at Immerse UK Summit, part of Beyond conference 2022, Cardiff

Immerse UK is pleased to announce the Immerse UK Awards!
17 October 2022

Immerse UK presents first of its kind competition for UK students building innovative ideas, experiences or projects for the XR industry.